Rob founded LocalPrice in 2008. He has 10 years of broad experience working in the online personal finance and new media companies. Prior to founding LocalPrice, he was responsible for new products at CheckFree. He served as Vice President of Strategy for eTour, a predecessor to StumbleUpon, that he helped to sell to Ask. Before this, he created many of VerticalOne's largest distribution partnerships before it's merger with Yodlee. While at the Boston Consulting Group, he developed growth strategies for Fortune 500 companies including BAPCO, the largest US yellow pages publisher. Rob graduated Magna Cum Laude from Harvard College.